UBER POOL
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UBER POOL *
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To launch Uber Pool in Paris, we needed a campaign that celebrated the ingenuity and resourcefulness of young Parisians to live a high life on a low budget — just like Uber Pool.
UberPool x VICE
Together with Vice we created a series on how to enjoy Paris without having to sell a kidney. Exploring street styles with uberPOOL through all neighbourhoods of Paris.
In three different episodes our Vice host explore culture, fashion and food with an expert in each field. To get the best, yet not expensive places Paris has to offer.
<<Watch the complete series on Vice>>
Roles: Art Director, Creative Director, Client, Film Production
Agency Partner: 72andSunny AMS
Director: Arnaud Deroudilhe
Production Companies: Frenzy Paris, Vice Paris
