Chris Bruney // ACD
ACD // Art Director

Alfa Romeo // Beat of Emotion

If emotion made a car

The front grille of an Alfa Romeo is referred to as its "heart."
So for the unveiling of the new Alfa Romeo Giulia at the LA Auto Show, we wanted to give life to the historical heartbeat of Alfa Romeo.

We partnered with Daft Punk to give the heartbeat a sound, and let the words of the man who created them bring them to life. 

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